Genesis of the Cultural Climate Framework

The Cultural Climate Framework has its origins in my work in the field of ethnomusicology. Between 1996 and 2002 I undertook ethnographic fieldwork to ascertain the systematic social and ethical dynamics in the informal contexts and communities of Irish traditional music. Key to this work was evaluation of the relational implications of increased acquiescence among Irish musicians to the discourses, values, and practices of copyright and intellectual property.

Interdisciplinary theoretical analysis in ethnomusicology, anthropology, sociology, institutional economics, and social psychology led me to develop a general systematic theory for specific practices of ‘enclosure’, that is, an expansionary social dynamic driven by the ‘elimination’ of uncertainty, involving the acclelerative and intensifying commodification of everyday life (see McCann, 2001, 2002, 2005, 2012). ‘Enclosure’ became, in effect, shorthand to speak of unhelpful dynamics of excessive institutionalisation, bureaucratization, or administration within organisations.

In postdoctoral research I built on this ethnographic and theoretical work, turning to sociolinguistic register theory (see, e.g., Halliday 1978; Butler 1999, and many others), affect theory (see, e.g., Brennan 2004, Ahmed 2010, Grossberg 2010 and others), and cultural history (especially Raymond Williams’ work on ‘structures of feeling‘) in order to develop the general framework.

Counterintuitively, the fact that this research originated with a non-organisational focus is what makes it so well suited to the analysis of culture change in organisational dynamics. If the theoretical tools used to analyse culture change in organisations are forged in the empirical analysis of organisations, then the results will likely be primarily descriptive in character. Description tends to be of limited operational efficacy in the necessarily comparative analysis of cultural climate and of little guidance in trying to understand our own participation in the enactment of culture change.

Because all organisations rely on a subsystem of substantially informal human relationships and interactions, any effective model of culture change in organisations needs to be based on principles that are also inclusive of governing dynamics of attitude, behaviour, and social interaction in explicitly non-organisational culture. Indeed, I would argue that the spectrum of less formal qualities of relationship in an organisation are the very heart of possibility in culture change. You cannot construct a clear roadmap for culture change when they are excluded, or even marginalised, in the model being used.

http://www.anthonymccann.com

Associated Reading

Roger D. Abrahams. 2005. Everyday Life: A Poetics of Vernacular Practices. University of Pennsylvania Press.

David Abrams. 1996. The Spell of the Sensuous. New York: Vintage Books.

Asif Agha. 2000. “Register”. Journal of Linguistic Anthropology 9(1-2): 216-219
—. 2005. “Voice, Footing, Enregisterment.” Journal of Linguistic Anthropology 15(1): 38-59

Sara Ahmed. 2010. “Happy Objects.” In The Affect Theory Reader. Melissa Gregg and Gregory J. Seigworth, eds. 29-51. Durham, NC: Duke University Press.

Richard Bauman and Charles Briggs. 1990. “Poetics and Performance As Critical Perspectives on Language and Social Life.” The Annual Review of Anthropology 19: 59-88.

Teresa Brennan. 2004. The Transmission of Affect. Ithaca, NY: Cornell University Press.

Lance St. John Butler. 1999. Registering the Difference: Reading literature through register. Manchester and New York.

Jenny Cheshire and Allan Bell. 2003. “Register and style.” In International Encyclopedia of Linguistics Vol 3. William Frawley, ed. 454-459. Oxford: Oxford University Press.

Todd Cronan. 2012. “The Aesthetic Politics of Affect.” Radical Philosophy 172: 51-53. URL: http://nonsite.org/review/radically-private-and-pretty-uncoded (accessed Dec 2012)

Jean Debernardi. 1995. Book Review: Sociolinguistic Perspectives on Register. Douglas Biber and Edward Finegan, eds. New York: Oxford University Press, 1994. 385 pp. Journal of Linguistic Anthropology 5(1): 97-99.

Anind K. Dey. 2001. “Understanding and Using Context.” Personal and Ubiquitous Computing 5:4–7

Roy Dilley, ed. 1999. The Problem of Context. Oxford: Berghahn Books.

Peter Fawcett. 1997. Translation and Language. Linguistic Theories Explained. Manchester: St Jerome Publishing.

Kathleen Ferrara, Hans Brunner, and Greg Whittemore.1991. “Interactive Written Discourse as an Emergent Register.” Written Communication 8(1): 8-34.

Anita Fetzer. 2004. Recontextualizing context: grammaticality meets appropriateness. Amsterdam: John Benjamins Publishing Company.

Mohsen Ghadessy, ed. 1988. Registers of Written English: Situational Factors and Linguistic Features. London and New York: Pinter Publishers.
—.  1993. Register Analysis: Theory and Practice. London and New York: Pinter Publishers.

Charles Goodwin and Alessandro Duranti, eds. 1992. Rethinking Context: Language as an Interactive Phenomenon. Cambridge: Cambridge University Press.

Melissa Gregg and Gregory J. Seigworth, eds. 2010. The Affect Theory Reader. Durham, NC: Duke University Press.

Lawrence Grossberg. 2010. “Affect’s Future.” In The Affect Theory Reader. Melissa Gregg and Gregory J. Seigworth, eds. 309-338. Durham, NC: Duke University Press.

Tomie Hahn. 2007. Sensational Knowledge: Embodying Culture Through Japanese Dance. Middletown: Wesleyan University Press.

Michael A. K. Halliday. 1978. Language as social semiotic: The social interpretation of language and meaning. London, New York: Edward Arnold.

David Howes. 2003. Sensual Relations: Engaging the Senses in Culture and Social Theory. Ann Arbor: University of Michigan Press.

Brian Massumi. 2002. Parables for the Virtual: Movement, Affect, Sensation. Durham, NC: Duke University Press.

Lilia Savova. 2005. “Register.” In New Encyclopedia of Linguistics, Vol. 2. Philipp Strazny, ed. 898-899. New York: Taylor & Francis.

Ben-Ami Scharfstein. 1989. The Dilemma of Context. New York: NYU Press.

Eve Kosofsky Sedgwick. 2003. Touching Feeling: Affect, Pedagogy, Performativity. Durham, NC: Duke University Press.

Kathleen Stewart. 2007. Ordinary Affects. Durham, NC: Duke University Press.

Paul Stoller. 1989. The Taste of Ethnographic Things: The Senses in Anthropology. Philadelphia: University of Pennsylvania Press.
—. 1997. Sensuous Scholarship. Philadelphia: University of Pennsylvania Press.

Marilyn Strathern. 1987. “Out Of Context: The persuasive fictions of anthropology.” Current Anthropology 28: 251–281.

Nigel Thrift. 2008. Non-Representational Theory: Space, Politics, Affect. London: Routledge.

Anna Trosborg, ed. 1997. “Text Typology: Register, Genre and Text Type.” In Text Typology and Translation. Benjamins Translation Library 26: 3-24. Amsterdam/Philadelphia: John Benjamins.

Jean Ure and Jeffrey Ellis. “Register in Descriptive Linguistics and Linguistic Sociology.” In Issues in Sociolinguistics. Oscar Uribe-Villegas, ed. The Hague, Paris, New York: Mouton Publishers, 1977. 197-243.

Teun A. van Dijk. 2009. Society and Discourse: how social contexts influence text and talk. Cambridge: Cambridge University Press.

Raymond Williams. 1977. Marxism and Literature. Oxford: Oxford University Press
—. 1979. Politics and Letters. New York: Schoken Books.

 

 

 

 

 

 

 

 

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